Branding Services
Build a powerful, memorable brand identity that resonates with your audience and stands apart from competition.
What's Included
Brand strategy
Visual identity design
Brand guidelines
Brand messaging
Frequently asked questions
What's included in a branding engagement?
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Brand strategy (positioning, audience, voice), visual identity (logo, color, typography, systems), brand guidelines document, and asset kits for digital and print. Optional: naming, taglines, and brand architecture for multi-product businesses.
How long does a brand build take?
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Full brand strategy + identity: 6–10 weeks. Visual identity only: 3–5 weeks. Logo-only projects: 2–3 weeks — though we recommend against logo-only work since the logo is only ~10% of a brand.
Do you do rebrands or only new brands?
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Both. Rebrands often have more nuance — we audit brand equity before deciding what to preserve, what to evolve, and what to kill.
How does pricing work?
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We scope every engagement to your goals and send a fixed-fee or monthly retainer proposal within one business day. Pricing depends on scope, not hours — you'll know the cost up front.
Do you work with small businesses or only enterprise?
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Both. We have clients ranging from solo law firms and local businesses to multi-location operations and corporations. The minimum viable engagement is whatever delivers measurable ROI for your size.
How quickly can we start?
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Most engagements kick off within one to two weeks of signing. Urgent projects (broken ads accounts, emergency site issues) can start within 48 hours.
Are you based in the US?
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Yes. A. Smith Media is based in Frisco, Texas, and all work is performed by our in-house team. We serve clients across the United States.